Product Management | Design Thinking
Google Search is used heavily in our day-to-day lives. Search is a savior. It has helped people finding out the right information at the right time with just a few clicks. The Google Assistant doesn’t even require you to type the search phrase (or the keywords). You speak the query and Google shows up all … Read more
You would be hearing a lot about Google Analytics 4 or GA4. There is a lot of buzz around it. Many marketers are worried about this change while many of them have already started learning it and transitioning to it. But what exactly is Google Analytics 4? Is it something different from Universal Analytics? Is … Read more
Blogs and Vlogs are two popular forms of online content creation that have been gaining popularity in recent years. Both are great ways to share information, express ideas, and connect with an audience, but they have their own unique characteristics and benefits. Understanding the difference between a blog and a vlog can help individuals and … Read more
You would be seeing a lot of personal brand-building coaches or mentors on social media these days. A lot of personal branding courses and mentorship programs are being sold rigorously in today’s age of the internet. But, do you think that you need a coach or a course to build a personal brand on LinkedIn? … Read more
“FREE” is the keyword that would have attracted and brought a lot of you here. While a lot of you would have visited this blog after reading “Learn Digital Marketing” in the title. In either case, you won’t be disappointed if you genuinely follow what you are going to read below. But before even thinking … Read more
CRM is a word widely used in the field of sales & marketing. CRM helps you boost your sales. As per Salesforce, CRM applications can help increase sales by up to 29%, sales productivity by up to 34%, and sales forecast accuracy by 42%. But what exactly is a CRM? In this article, we will … Read more
Digital marketing is all around & everyone wants to do it. Students want to learn it, professionals want to switch to digital marketing, trainers want to teach it & brands want to leverage it and get the most out of it. In a country like India, the growth in digital marketing is quite obvious too. … Read more
When I discovered Sooraj’s profile on LinkedIn, there were 2 key things that grabbed my attention – his education in Finance and successful career in Marketing & the other one is “Lenovo” because I use Lenovo’s laptop. He was marketing manager at Lenovo then. I thought that I will talk with him and I pinged … Read more
Till now, I have interviewed marketing experts who have worked in various domains like banking, insurance, retail, etc. Today for the first time in the Expert Speaks interview series, we have someone very senior from the Aviation industry – Mehar Sridhar, AVP – eCommerce & Digital Marketing at Jazeera Airways. Let me give you a … Read more
Digital Marketing is one of the buzzwords not only in the community of students but also young professionals. Everyone wants to know about it and everyone is eager to reap its benefits. With the increasing demand for digital marketing, you would be observing a lot of advertisements about digital marketing courses these days. There are … Read more